Tools for Influencer Management and Analysis • 12/06/2025 Mastering Social Media Verification: A Step-by-Step Guide
Facebook and Twitter: Sustaining Engagement • 03/05/2025 How Facebook and Twitter keep us hooked on engagement
Tools for Influencer Management and Analysis • 12/06/2025 Mastering Influencer Tools and Apps for Marketing Success
LinkedIn: Influence in the B2B Sector • 16/06/2025 Understanding the Role of Crestline Investors in Social Media Influence
Tools for Influencer Management and Analysis • 18/07/2026 How relationship mapping tools turn your influencer network into a strategic asset Learn how relationship mapping tools help serious influencers turn scattered contacts into structured relationship intelligence, close better deals, and protect long-term brand partnerships. by Cécile Delaunay
Tools for Influencer Management and Analysis • 15/07/2026 Turning marketplace optimization into your next growth engine as an influencer Learn how marketplace optimization turns scattered influencer gigs into a structured, data-driven business. Align your profile, pricing, and content with creator marketplaces, algorithms, and brand expectations to secure better campaigns and long-term retainers. by Fleur Benamou
Tools for Influencer Management and Analysis • 10/07/2026 How relationship mapping software turns your social graph into real influence power Discover how relationship mapping software helps influencers identify real decision makers, visualize complex networks, and turn relationship intelligence into better collaborations, faster sales cycles, and higher value brand partnerships. by Marie-Lou Picard
LinkedIn: Influence in the B2B Sector • 10/07/2026 Substack Is the B2B Influence Platform Nobody Is Budgeting For. That Is About To Change Learn how Substack B2B influencer marketing reshapes campaign economics, with concrete CPM math, benchmarks, and a practical playbook for pricing, packaging, and proving newsletter sponsorship ROI.
Challenges and Opportunities • 03/07/2026 Creator-Tech Funding Is Drying Up. What Smart Creators Do When the Tools They Depend On Disappear Learn how tightening creator economy tools funding and tech consolidation affect your creator stack, which platforms are most at risk, and how to protect your business with audits, owned channels, and strategic tool choices.
Health and Beauty Owns TikTok Shop. Here Is What Every Other Vertical Can Learn From Their Creator Commerce Playbook Fashion and Beauty • 01/07/2026 Health and Beauty Owns TikTok Shop. Here Is What Every Other Vertical Can Learn From Their Creator Commerce Playbook Learn why health and beauty brands dominate TikTok Shop, how creators act as salespeople, and how tech, travel, and finance can adapt the same formats. Includes KPI benchmarks, a sample creative brief, and a short case study to operationalize your TikTok Shop creator strategy.
LinkedIn: Influence in the B2B Sector • 24/06/2026 B2B Influencer Marketing in 2026: The Operating Model That Separates Pipeline Drivers From Vanity Projects Learn how B2B creators can use LinkedIn’s engagement-driven algorithm, attribution frameworks, and budget models to become strategic influencer marketing partners that drive pipeline and revenue.
LinkedIn: Influence in the B2B Sector • 22/06/2026 LinkedIn's June 2026 Live Event Requirement and What It Means for Your B2B Creator Strategy LinkedIn’s move to mandatory Live Events is a strategic reset for B2B creators. Learn how to design recurring shows, capture registrant data, align with the algorithm, and turn LinkedIn Live into a measurable lead generation engine.
Planning Influence Campaigns • 12/06/2026 SaaS Brands Are Spending on B2B Creators Like Consumer Brands Spend on Instagram. Here Is the Playbook How B2B SaaS brands now spend on creators like consumer brands spend on Instagram, and the playbook influencers can use to turn that demand into long-term, high-ROI partnerships.
YouTube: Content Creation and Monetization • 03/06/2026 YouTube's Quiet Advantage: Why the Platform's Affiliate Model Is Building the Most Sustainable Creator Businesses Learn how the YouTube creator affiliate program turns long-form videos and mid-tier channels into a compounding revenue engine, with integrated shopping features, hybrid brand deals, and evergreen affiliate income.
LinkedIn: Influence in the B2B Sector • 22/05/2026 Your Best Influencers Already Have Badges: Why Employee Advocacy Is the B2B Influence Channel Nobody Budgets For Learn how employee advocacy on LinkedIn outperforms rented influencer reach in B2B, with concrete playbooks, a 12-week pilot example, and a simple measurement template for tracking pipeline and ROI.
TikTok: Engaging with Generation Z • 11/05/2026 TikTok For B2B: The 90-Second Playbook For Software and Services Brands In 2026 How influencers can turn TikTok B2B marketing into a measurable revenue channel with operator-led content, employee advocacy, SEO compounding and clear metrics.
LinkedIn: Influence in the B2B Sector • 12/05/2026 LinkedIn Influencer Strategy For B2B: Sourcing, Briefing, and Amplifying Executive Voices Without Making It Look Sponsored Learn how to design a LinkedIn influencer strategy for B2B that compounds into pipeline, with sourcing tactics, brief templates, KPI mapping and ethical guidelines for high trust thought leadership.
LinkedIn: Influence in the B2B Sector • 07/05/2026 LinkedIn For B2B Creators: Dwell Time, Comment Velocity, and The New Reach Math Learn how the LinkedIn algorithm 2026 uses dwell time, comment velocity and content format to turn B2B posts into compounding assets, and apply practical playbooks to grow revenue from your profile. by Emmanuel Ducloud
Managing Influencer Relationships • 28/04/2026 Building an Always-On B2B Creator Roster: Sourcing, Ranking, and the Retainer Math Most Teams Get Wrong Learn how to build a B2B creator roster on LinkedIn that behaves like a media portfolio, with sourcing, ranking, retainers, and tooling for measurable pipeline impact. by Sylvain Leblanc-Savary
Instagram: Tactics and Strategies • 27/04/2026 Instagram Shipped Native Affiliate Links. The Creator-Commerce Math Just Changed Overnight Instagram’s native affiliate links are reshaping creator commerce, repricing sponsored posts, and challenging external networks. Here is what pro influencers must do next. by Béatrice Nguyen
Planning Influence Campaigns • 23/04/2026 Stop Casting By Follower Count. Here Is What Actually Predicts Campaign Performance Learn how to upgrade B2B influencer casting on LinkedIn by moving beyond follower counts toward audience role match, topical authority, and CFO-ready scorecards that prove pipeline impact. by Béatrice Nguyen
Evolving Landscape of Influence • 21/04/2026 Humanz Bought Ubiquitous and Bambassadors. Here Is What Creator-Tech Consolidation Means For Your Stack Humanz’s $15M acquisition of Ubiquitous and Bambassadors highlights accelerating consolidation in influencer marketing. Learn how AI-native platforms use creator CRM data, how fees and take rates shift post-acquisition, and what agencies and creators should negotiate to protect data, pricing power and long-term leverage. by Fleur Benamou
Tools for Influencer Management and Analysis • 14/04/2026 How strategic public relations measurement elevates influencer authority Learn how strategic public relations measurement helps influencers prove impact, negotiate stronger brand deals, and build long term authority with data driven reporting. by Fleur Benamou
Tools for Influencer Management and Analysis • 11/04/2026 How to choose the best software for sourcing TikTok influencers efficiently Learn how to choose the best software for sourcing TikTok influencers, optimize discovery, and use data driven tools to secure stronger brand partnerships. by Antoine Terrier
