What Is an Influencer? • 12/06/2025 Understanding the pulse of influence: What does it take to be an influencer?
Measuring Success and ROI in Influence • 12/06/2025 Understanding the Difference Between Gross and Net Return
Understanding the Influencer Business Model • 08/07/2025 Crafting Effective Names for AI SaaS Products
Understanding the Influencer Business Model • 21/06/2025 Understanding the Concept of an Evergreen Fund
How To Budget a B2B Influencer Program in 2026 Without Overpaying or Losing Your Best Creators Understanding the Influencer Business Model • 22/04/2026 How To Budget a B2B Influencer Program in 2026 Without Overpaying or Losing Your Best Creators Practical influencer pricing guide for 2026: learn how to build a defensible rate card, calculate CPM-based fees, price usage rights and exclusivity, and sell B2B influencer campaigns to CMOs and CFOs. by Sylvain Leblanc-Savary
What Is an Influencer? • 10/04/2026 How a corporate communications strategy turns influencers into trusted business partners Learn how influencers can align with a corporate communications strategy, support internal and external communications, and become trusted strategic partners for brands. by Emmanuel Ducloud
Measuring Success and ROI in Influence • 16/03/2026 How to define SOV and turn share of voice into real influence power Learn how to define SOV as an influencer, calculate share of voice across channels, and turn brand visibility into lasting authority and smarter budget allocation. by Emmanuel Ducloud
What Is an Influencer? • 15/03/2026 How a strategic media list turns influencers into trusted news sources Learn how a strategic media list helps influencers build authority, manage media contacts, and align press releases with audience expectations for lasting impact. by Hélène Lachapelle
Measuring Success and ROI in Influence • 13/03/2026 How to measure share of voice and turn it into real influence power Learn how to measure share of voice as an influencer, connect SOV to market share, and use data from social, search, and paid media to win better brand deals. by Béatrice Nguyen
Understanding the Influencer Business Model • 29/01/2026 Understanding the funding journey of none company and its impact on social media influence Explore the funding history of none company and how it shapes trends and opportunities for social media influencers. Gain insights into the evolving landscape of influencer marketing. by Hélène Lachapelle
Understanding the Influencer Business Model • 01/01/2026 How incentivized reviews shape your social media influence Explore the impact of incentivized reviews on social media influence, including ethical considerations, audience trust, and best practices for influencers. by Béatrice Nguyen
Understanding the Influencer Business Model • 31/12/2025 Understanding air checks in influencer marketing: what every influencer should know Learn what air checks mean in influencer marketing, why they matter for influencers, and how to use them to improve your brand collaborations and campaign results. by Emmanuel Ducloud
Becoming an Influencer: Education and Skills • 31/12/2025 How to succeed as an influencer marketing specialist in the United States Explore the essential skills, strategies, and challenges for becoming a successful influencer marketing specialist in the United States. Learn how to navigate the unique landscape of social media influence tailored for influencers. by Fleur Benamou
Understanding the Influencer Business Model • 29/12/2025 Understanding your audience: the key to effective social media influence Unlock the power of audience intelligence to elevate your social media influence. Learn how to analyze, engage, and grow your community with actionable insights tailored for influencers. by Emmanuel Ducloud
Understanding the Influencer Business Model • 27/12/2025 Understanding what a channel partner means for social media influencers Explore the channel partner definition and its relevance for social media influencers. Learn how partnerships can boost your influence, revenue, and brand growth. by Marie-Lou Picard
Understanding the Influencer Business Model • 25/12/2025 Understanding how vendor payout impacts your influencer business Explore the ins and outs of vendor payout for social media influencers. Learn how payment processes, negotiation, and transparency affect your earnings and business growth. by Emmanuel Ducloud
Understanding the Influencer Business Model • 24/12/2025 Understanding brand bidding and its impact on social media influence Learn what brand bidding is, how it affects social media influencers, and the strategies to navigate this complex landscape for better collaborations and brand partnerships. by Antoine Terrier
Understanding the Influencer Business Model • 24/12/2025 Understanding cpms meaning for social media influencers Learn what cpms meaning is and how it impacts social media influencers' earnings, campaign strategies, and brand collaborations. Get practical tips to optimize your CPM rates. by Cécile Delaunay
Understanding the Influencer Business Model • 23/12/2025 Understanding how commissionable rates impact your social media influence Explore how commissionable rates affect influencers on social media, including negotiation strategies, platform differences, and maximizing your earnings as a creator. by Hélène Lachapelle
What Is an Influencer? • 22/12/2025 How advocacy advertising shapes authentic influence on social media Explore how advocacy advertising empowers social media influencers to build authentic connections, navigate brand partnerships, and drive meaningful change online. by Marie-Lou Picard
Understanding the Influencer Business Model • 22/12/2025 Understanding cost per impression: what every influencer should know Learn what cost per impression means for influencers, how it impacts your social media campaigns, and practical tips to optimize your earnings and collaborations. by Antoine Terrier
What Is an Influencer? • 20/12/2025 How to master saas lead gen as a social media influencer Explore actionable strategies for social media influencers to boost saas lead gen. Learn how to leverage your influence, build trust, and create effective partnerships for better lead generation. by Loïc Vallée-Chase
Understanding the Influencer Business Model • 11/12/2025 How business incubator calls for proposal can shape your influencer journey Explore how business incubator calls for proposal can empower social media influencers, offering new growth opportunities and tailored support for your online brand. by Emmanuel Ducloud
Understanding the Influencer Business Model • 11/12/2025 How to create an effective competition slide for your MVP presentation Learn how to design a compelling competition slide for MVP presentations, tailored for social media influencers. Get practical tips and examples to stand out and communicate your unique value. by Sylvain Leblanc-Savary